Wednesday, December 2, 2009
Saturday, March 14, 2009
It is all about sharing...
The BaconMarathon team just launched a cool 'sharing' videos with friends feature.
Here is how it works:
Step 1. Find a video that you either totally love or you think your friend will totally love and click on the red 'Share Video With Friends' button. (pic below)
Here is how it works:
Step 1. Find a video that you either totally love or you think your friend will totally love and click on the red 'Share Video With Friends' button. (pic below)
Step 2. When the new pop-up appears, type in friend(s) you'd like to share with and hit 'Send'.
Step 3. On the next screen, type in a witty comment to entice your friend to waste a little of their time watching the video and hit 'Publish'.
Step 4. A message appears on your friends wall and they are notified that you requested them to watch the video!
I have been sharing videos that I have been watching over the last month to my friends all morning. It is a total blast!
As usual, feedback is mandatory and welcome...
-Bacon
Step 4. A message appears on your friends wall and they are notified that you requested them to watch the video!
I have been sharing videos that I have been watching over the last month to my friends all morning. It is a total blast!
As usual, feedback is mandatory and welcome...
-Bacon
Thursday, February 12, 2009
What are the top3Click-ers doing?
We have turned our focus on adding features that make top3Clicks more compelling.
With that in mind, with the recent significant uptick in video watching, we added a new section called 'Most recently watched videos' that when selected will display in rotation videos that are being watched by everybody.
We're diving into helping users find new videos they may have never thought of watching in the past. (Even if they are frequent YouTube users!)
With that in mind, with the recent significant uptick in video watching, we added a new section called 'Most recently watched videos' that when selected will display in rotation videos that are being watched by everybody.
We're diving into helping users find new videos they may have never thought of watching in the past. (Even if they are frequent YouTube users!)
Users just need to click on the Watch Videos button (in red above) to see what everyone is doing!
Give it a try and let us know what you think!
- Bacon
Give it a try and let us know what you think!
- Bacon
Saturday, January 24, 2009
Where have we been lately?
I love that title!
Over the last month we have been very focused on working on the user experience. We have been analyzing user behavior and making small tweaks, here and there, to see if users make better decisions.
One example, we noticed users were clicking on the 'Watch More Channels' button but a majority were not clicking to come back to watch the cool videos. We changed the button name a bunch of times starting with just 'submit' and ending with 'Click to Add List'. We have seen significant improvement. The tiniest of things matter in this game!
New Feature:
We also noticed a lot of users only tend to watch one video topic (i.e. Star Wars). To help give users some more ideas, we added a 'Watch Top 15 Items' button. (screen shot below)
When the user clicks on this button, a popup appears offering a list of the top 15 watched items, at that moment, from the entire top3Clicks user base.
We named it 'Got Brain Freeze?' because we want to help users that are just plain stuck trying to figure out what to watch. ;) (screen shot below)
When we took this feature live, we instantly saw a lot of people taking advantage of it.
We are so excited about this feature that we realized that this is now only the beginning of our plans for this direction of features.
So as always, stay tuned!
-Bacon
Over the last month we have been very focused on working on the user experience. We have been analyzing user behavior and making small tweaks, here and there, to see if users make better decisions.
One example, we noticed users were clicking on the 'Watch More Channels' button but a majority were not clicking to come back to watch the cool videos. We changed the button name a bunch of times starting with just 'submit' and ending with 'Click to Add List'. We have seen significant improvement. The tiniest of things matter in this game!
New Feature:
We also noticed a lot of users only tend to watch one video topic (i.e. Star Wars). To help give users some more ideas, we added a 'Watch Top 15 Items' button. (screen shot below)
When the user clicks on this button, a popup appears offering a list of the top 15 watched items, at that moment, from the entire top3Clicks user base.
We named it 'Got Brain Freeze?' because we want to help users that are just plain stuck trying to figure out what to watch. ;) (screen shot below)
When we took this feature live, we instantly saw a lot of people taking advantage of it.
We are so excited about this feature that we realized that this is now only the beginning of our plans for this direction of features.
So as always, stay tuned!
-Bacon
Tuesday, December 30, 2008
Simplifying things...
In recent weeks, we have started to see a bump in the usage of the site. <-- Very Pumped!
As mentioned in the past, we're trying to create an experience that combines 'user interests' with watching videos AND shopping. Before we went live with a new release last night, the user had the ability to scroll through videos and shopping at the same time but could not do the same thing while watching a video. From the useage data, it became apparent that it was difficult for the user to want to do both.
Soooo, we started brainstorming and came up with a new, easier to use, video and shopping scrolling experience, as well as, added the ability to shop while watching videos.
Notice on this screen that the user can watch a 'Simpson's spoof on Star Wars' and also shop for 'Star Wars' goodies below the watching area.
We very excited about this new user experience. It puts shopping right in the middle of the action and also allows for room for great new features that are in our little heads at the moment.
Stay tuned for some really cool, engaging features to come in the near future!
-the BaconMarathon Team
As mentioned in the past, we're trying to create an experience that combines 'user interests' with watching videos AND shopping. Before we went live with a new release last night, the user had the ability to scroll through videos and shopping at the same time but could not do the same thing while watching a video. From the useage data, it became apparent that it was difficult for the user to want to do both.
Soooo, we started brainstorming and came up with a new, easier to use, video and shopping scrolling experience, as well as, added the ability to shop while watching videos.
Notice on this screen that the user can watch a 'Simpson's spoof on Star Wars' and also shop for 'Star Wars' goodies below the watching area.
We very excited about this new user experience. It puts shopping right in the middle of the action and also allows for room for great new features that are in our little heads at the moment.
Stay tuned for some really cool, engaging features to come in the near future!
-the BaconMarathon Team
Sunday, November 23, 2008
Part 3: FOAFOAF <-- Achieving the 'triple loop'
This is the final part for of the 3 part series focusing on how we have focused the last month on achieving viral-ness with top3Clicks. We started with learning how the application behaves using cheap Facebook ads and then we added a new 'Igniter' called YouTube videos.
Now we have started to achieve what we internally have been calling a 'triple loop'.
Click on the ad to the right to give it a whirl! -->
The ad is targeted towards users that love to watch spoofs on YouTube and specifically "The Dark Knight" franchise. We thought this is a natural for what we're trying to do because The Dark Knight is one of the big holiday items this year. Users watch Batman spoof videos from YouTube may be interested in buying relevant items on Amazon.
The triple loop is when the original friend (1) has spread the word about top3Clicks to friends (2) that then tell their friends (3) where the original friend may or may not know the third.
Conclusion: With Facebook ads we are now achieving viral-ness. Stay tuned as we make enhancements to the experience to continue to get users to consistently come back.
Now we have started to achieve what we internally have been calling a 'triple loop'.
What is a 'triple loop' (friend of a friend of a friend)?
1. A user clicks on a Facebook ad and authorizes that they would like to watch videos on top3Clicks.
Click on the ad to the right to give it a whirl! -->
The ad is targeted towards users that love to watch spoofs on YouTube and specifically "The Dark Knight" franchise. We thought this is a natural for what we're trying to do because The Dark Knight is one of the big holiday items this year. Users watch Batman spoof videos from YouTube may be interested in buying relevant items on Amazon.
2. The original user enjoys the experience and invites their friends to try out the application via the 
The triple loop is when the original friend (1) has spread the word about top3Clicks to friends (2) that then tell their friends (3) where the original friend may or may not know the third.
Conclusion: With Facebook ads we are now achieving viral-ness. Stay tuned as we make enhancements to the experience to continue to get users to consistently come back.
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